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Business Valuation: What’s it worth?


Business Valuation: What’s it worth?

By , February 21, 2019

Business owners monitor the value of their stock portfolio or super balance frequently –
but what about the value of their business?

When measured against all other investments, it’s undoubtedly their largest asset and yet little attention is directed toward understanding what their business is worth and maximising this for future succession or exit.

Periodic valuations serve as guideposts, allowing business owners to:

  • Reverse-engineer the acceptable level of business performance based on the desired future sale price
  • Identify the right buyer for the business through an exit strategy developed and actioned over a number of years, an often high-risk option
  • Realise alternative options such as establishing an Employee Share Ownership Plan (see our recent successful case study) whereby ownership is transferred gradually to key employees with a vested interest in the company

Knowing the value of your business is critical in making long-term decisions that determine the legacy you leave as an owner and what happens to the business after you leave. The Succession Plus Business Valuation Tool allows you to gain invaluable insight into what your business is worth in a few simple steps. Our experts provide you with a report that is right for you, ensuring you have the knowledge and understanding required to make the right decisions for you and your business.



Craig West

Craig West

Managing Director | Succession Plus

Craig West is a strategic accountant who has over 20 years’ experience advising business owners. His background as a CPA in public practice, provided invaluable experience in the key issues of concern to business owners. Following 6 years of study to gain two masters degrees, Craig focused on Capital Gains Tax (CGT) for business sales advising on strategic management of tax issues. This experience formed a very strong view that business owners (and often their advisers) were unprepared and unaware of the steps required to prepare a business for exit.

Craig now acts as a strategic mentor for mid-market business owners and has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies. Craig has conducted numerous seminars and keynote presentations throughout Australia & internationally, including adviser education programs for the Institute of Chartered Accountants and CPA Australia.

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