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Leadership in a Crisis

Podcasts

Leadership in a Crisis

By , May 25, 2020
daniel murray

Host Craig West speaks to Empathic Consulting Director, Daniel Murray, about the significant role leaders have to play in times of crisis, how to see the opportunities that lie in difficult times, and how empathy becomes an important element in ensuring that the team stays motivated and committed to the business in the midst of any disruption.

After a career in corporate strategy and management consulting within Australia’s largest Financial Services organisations, Daniel now helps businesses and leaders to drive performance through people, culture and empathy. Blending his background in mathematics and strategy, with a deep understanding of emotions, neuroscience and behavioral economics, Daniel has become an expert in building the capabilities, tools and strategies to embed Strategic Empathy. Daniel now helps to support businesses and their leadership teams in developing a clear strategy and building a high-performance culture. He has worked with the likes of PwC, Commonwealth Bank, Tyro, Allianz, AMP, Swiss Re, NSW Treasury and Nova Entertainment. His ability to engage and entertain leaves his clients invigorated to strive for deeper levels of understanding and performance.

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Craig West

Craig West

Executive Chairman | Succession Plus

Craig West is a strategic accountant with over 20 years of experience advising business owners. His background as a CPA in public practice has provided invaluable experience in the key issues of concern to business owners.

In March 2014, Craig was appointed Executive Chairman of the SME Association of Australia, Australia’s largest small business organisation representing over 300,000 business owners.

In October 2014, he was awarded the Exit Planner of the Year at the Exit Planning Institute Annual Conference in Texas, USA, due to his innovative development of an exit planning process to help business owners maximise business value and achieve a successful exit.

Craig’s proprietary structure - a Peak Performance Trust - has won the Australia-wide award for the Employee Share Ownership Plan of the year twice in four years.

In November 2018, Craig launched SME Experts in partnership with Mark Bouris’ Mentored on Podcast One and quickly grew the monthly podcast audience to over 26,500 downloads; in October 2019, he released a new podcast focused on medium-sized businesses - Mid-Market Matters.

In July 2021, Craig joined the NSW Committee for STEP (Society of Trust & Estate Practitioners) – focusing on advising families across generations.

Craig has also launched a SaaS platform, Capitaliz (which captures the 21-step process), to assist other advisers internationally deliver advisory services at scale.

In November 2021, Craig was appointed Executive Chairman of NSW Leaders, a business mentoring group for leading NSW businesses.

In July 2022, Craig West received the award of Doctor of Business Administration for his research thesis titled “Examination of the key factors driving business exit options in Australian Small and Medium Enterprises.”

Craig is passionate about encouraging business owners to think strategically, maximise the value of their business and achieve a successful exit.

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