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Why the mid-market matters


Why the mid-market matters

By , October 17, 2019
Mike Rich

“Globally, we’re seeing economic slowdown and yet these businesses are outperforming 10 times!”

Host Craig West speaks with co-founder of the M Institute, Mike Rich, about why mid-tier businesses are so critical to Australia’s GDP and how they can achieve success.

Mike is a mid-market guru. He co-founded Attaché Software – one of today’s top providers of mid-market software. He also co-founded the NFP M-Institute – an advocate for mid-market businesses. A noted international guest speaker, he has also received accolades like Best Business Leader Award.

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Craig West

Craig West

Managing Director | Succession Plus

Craig West is a strategic accountant who has over 20 years’ experience advising business owners. His background as a CPA in public practice, provided invaluable experience in the key issues of concern to business owners. Following 6 years of study to gain two masters degrees, Craig focused on Capital Gains Tax (CGT) for business sales advising on strategic management of tax issues. This experience formed a very strong view that business owners (and often their advisers) were unprepared and unaware of the steps required to prepare a business for exit.

Craig now acts as a strategic mentor for mid-market business owners and has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies. Craig has conducted numerous seminars and keynote presentations throughout Australia & internationally, including adviser education programs for the Institute of Chartered Accountants and CPA Australia.

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