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Adviser Masterclass Series: Structuring for Succession – Who owns what?

Succession Planning

Adviser Masterclass Series: Structuring for Succession – Who owns what?

By , April 12, 2018
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What is Asset Protection?

Asset Protection is a means of using business practices and structures to create barriers between your assets and the risks faced by your business or yourself. It’s part of an insurance strategy to make sure that everything you build is protected.

  1. Why would I need an asset protection strategy?
  2. Who is at risk and what are we protecting ourselves against?
  3. What are the sources of potential risk?
  4. What is the most effective form of asset protection?
  5. When is the right time to start thinking about an asset protection strategy?

Asset protection is about creating financial structures and implementing business practices that are designed to protect what you own and what you earn from creditors and predators. It requires a new perspective – one that you may not have considered before: creating wealth through your business and investments is only one half of your financial strategy, the other half is about structuring your financial affairs so that your assets are protected for the long term.

Essentially, asset protection is a method of insurance. It creates a barrier between your assets and your risks, so that your assets are protected. This is achieved through the use of strategically planned business structures in conjunction with appropriate insurance products and legal protections.

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"Creating wealth through your business and investments is only one half of your financial strategy, the other half is about structuring your financial affairs so that your assets are protected for the long term."

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Craig West

Dr Craig West

Founder & Chairman | Succession Plus

Dr Craig West is a strategic accountant who has over 20 years of experience advising business owners.

With a background as an accountant in practice and two master’s degrees, Craig formed a strong view that the majority of business owners (and often their advisers) were unprepared and unaware of the steps required to prepare for exit. He then designed and documented a unique 21-Step Business Succession and Exit Planning process to assist owners and their advisers in navigating this process.

Craig now acts as a strategic business and financial mentor for mid-market business owners. Craig has written four critically acclaimed books educating business owners on employee incentives, succession planning, asset protection, and exit strategies. Additionally, he has completed doctoral research on Employee Share Ownership Plans (ESOPs) for succession.

Craig is a Member of the Forbes Business Council where he leverages his extensive experience to contribute valuable insights on helping business leaders navigate the complexities of growing and exiting their businesses.

In April 2024, the Exit Planning Institute admitted Craig to the International Exit Planning Circle of Excellence.

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